COLORADO DEPT OF EDUCATION
COLORADO DEPARTMENT OF EDUCATION
Acting as the administrative arm of the State Board of Education, the CDE distributes funds and implements state and federal laws to the state’s 178 school districts, 1,836 schools, 56,000 teachers, over 2,800 administrators, and a multitude of Colorado’s state libraries.
Putting the Spotlight on Colorado Library Computing Centers
When the Colorado Department of Education received a grant to promote computer literacy, they wanted to stretch the funds to promote the 76 public computing centers in libraries throughout the state. Through the use of coordinated outdoor, in-library, and giveaway tactics, we delivered a mass awareness campaign – on time and under budget – that was easy for libraries to deploy locally, ensuring that everyone in Colorado knew about these valuable free services.